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Launching the UBD® 09 Green Directory

Posted in Models by Ferne Edwards on January 30th, 2009

Please find a Media Release below about the UBD® 09 Green Directory from Michael Bernard, THE PR EDGE. Comments welcome!

With over 14 million registered vehicles in Australia there is no doubt were a nation of car lovers. However we are also an increasingly ‘green nation, keen to reduce our environmental footprint and aware of the impact driving has on habitats, air pollution and climate disruption.

With recent AAA reports showing that 79% of Australian motorists are concerned about the impact of car usage on the environment, the new UBD® 09 Green Street directory provides useful tips to motorists on reducing the environmental impact of their driving without changing their lifestyle.

The first street directory of its kind in Australia, the UBD® 09 Green Directory is aiming to help shape the way consumers think about transport and the environment and how they use their cars now and in the future. With environmentalists such as Jon Dee behind the latest edition, the directory is just like the original UBD® only ‘greener, printed on 100 per cent recycled paper with soy based ink and the cover is 100 per cent biodegradable.

Please see the attached release for more information, as well as a green driving tip sheet and an example of the UBD® 09 Green Street directory green guide. If you would like to receive a review copy, please feel free to contact me.

Regards,
Michael

Michael Bernard | Account Executive | THE PR EDGE
P + 613 8416 6821 | F + 613 8416 6779 | M 0421 988 797
658 Church St | Richmond | VIC 3121 | Australia |
michael.bernard@ che.com.au| www.thepredge.com.au

Green Tip Sheet

Green UBD Melbourne

Melbourne Green Guide